The problem: dispatch ran on phone calls
In a crane fleet spread across many sites, operators, jobs and availability lived in phone calls, messaging groups and someone's memory.
Every dispatch decision started with a round of calls just to find out what was actually happening on the ground. Where each crane was, who was using it and which job it was on were tracked through phone traffic, and decisions were made on stale information.
The approach: the whole fleet, one screen
We built a single operations view: every crane on a live map with its assigned operator, the job it is on right now, and a clear loaded, idle or available state. Dispatchers assign jobs and operators from the same screen, and field updates flow back in real time.
What is on the operations screen?
Live signals per crane
Position, assigned operator, current job and status, updated from the field and shown together on one crane card.
Fleet states
Loaded, idle or available: the one question every dispatch decision comes down to, answered without a phone call.
One operations screen
Map, operator roster, job list and fleet status in a single view shared by the office and the field.
Live fleet position
Every crane's current location on the map, so the plan follows the field instead of the other way round.
Want to run your field teams and equipment from one screen instead of the phone?
Book a callThe outcome: decisions from the field, not the phone
Dispatch now starts from what the fleet is actually doing: which cranes are free, where they are, and who is on them. Fewer calls, faster assignments, and a record of every job and operator that the office and the field both trust.
What we did
| Item | Detail |
|---|---|
| Industry | Heavy equipment, fleet operations, logistics |
| Role | Lead studio |
| Services | UX research, UI design, web platform, real-time tracking |
| Deliverables | Operations UX, UI design, live fleet map, operator and job management, status dashboard |
| Year | 2026 |
For similar operations
We build operations software where the office and the field look at the same data as part of our custom software development service. To work out which parts of your operation are worth solving with software and which with AI, you can start with a discovery under our AI consulting service.